top of page

We only get paid when your revenue goes up.

CONTRACTUAL ADDENDUM

Agreement & Performance Payout Terms

This addendum clarifies the structured performance revenue model between Ascent Scaling and the Client to ensure mutual accountability and scaling transparency.

01. Definition of Performance Revenue

Revenue generated from leads, sales, calls, bookings, or customers attributed to campaigns managed by the agency during each 30-day billing period.

02. 30-Day Billing Attribution

All revenue is attributed to the billing cycle in which the initial engagement or lead generation occurred, providing a clear window of performance relative to media spend.

03. The Close Window (30-90 Days)

If a lead comes in during the 30 days but buys later, you still get paid if they close within 30 to 90 days after the campaign. Otherwise they could delay sales to avoid paying you.

Agreement & Performance Payout Terms

This section outlines the specific metrics and timelines used to calculate agency compensation. Our goal is a transparent, data-driven partnership that keeps incentives aligned with your brand's actual growth.

1. Revenue Definition

Revenue generated from leads, sales, calls, bookings, or customers attributed to campaigns managed by the agency during each 30-day billing period.

2. 30-Day Billing Attribution

All performance-based revenue is calculated and attributed based on the precise date of conversion or lead acquisition within the active 30-day billing cycle. This ensures timely and accurate reporting for both parties.

3. Performance Payout Window

If a lead comes in during the 30 days but buys later, you still get paid if they close within 30 to 90 days after the campaign. Otherwise they could delay sales to avoid paying you.

Agreement & Performance Payout Terms

01. Revenue Definition

Revenue generated from leads, sales, calls, bookings, or customers attributed to campaigns managed by the agency during each 30-day billing period. This encompasses all gross income directly traceable to the agency’s marketing efforts and strategic deployments.

02. Billing Attribution

Revenue is attributed within each strict 30-day billing cycle. Any conversion event occurring within this timeframe is recorded as performance revenue for the current invoice period, ensuring real-time alignment between agency output and client growth.

03. Close Window Policy

If a lead comes in during the 30 days but buys later, you still get paid if they close within 30 to 90 days after the campaign. Otherwise they could delay sales to avoid paying you. This protective window ensures fair compensation for the agency's lead generation efforts regardless of long sales cycles.

This performance payout schedule is an integral part of the primary Service Agreement. Engagement with agency campaigns implies acceptance of these specific attribution terms.

Agreement & Performance Payout Terms

01. Calculation Methodology

Performance-based compensation is determined by comparing the Client’s baseline average monthly revenue from the period preceding engagement to the total revenue generated during the subsequent 30-day period using Ascent Scaling’s advertising campaigns. Ascent Scaling shall be entitled to a performance fee equal to 10% of the total increased revenue realized. This model ensures that agency compensation is directly tied to the incremental growth and financial delta achieved through our strategic marketing deployments.

02. Growth Payout Example

To illustrate the 10% performance fee: if the Client's verified average monthly revenue was $100,000 before initiating Ascent Scaling advertisements, and the revenue increases to $150,000 during the 30-day billing cycle under agency management, the commission is calculated on the $50,000 delta. In this specific scenario, Ascent Scaling would receive a performance payout of $5,000. This transparent numeric standard is applied to all billing cycles to maintain clear financial expectations and mutual accountability.

03. 30–90 Day Close Window

The agreement maintains a mandatory 30–90 day close window to account for standard sales cycles. If a lead is generated within the active 30-day campaign period but the transaction concludes at a later date, the performance fee remains applicable if the sale closes within 30 to 90 days following the campaign. This safeguard prevents the intentional deferment of sales to circumvent performance-based obligations and ensures fair compensation for all high-intent prospects captured by the agency's efforts.

This revenue-share structure aligns our success with your expansion—Ascent Scaling only profits when your brand scales.

Agreement & Performance Payout Terms

Revenue generated from leads, sales, calls, bookings, or customers attributed to campaigns managed by the agency during each 30-day billing period is subject to the following performance-based definitions and attribution logic.

Tracking & Definition

Performance-based revenue is defined as any gross income resulting from client acquisitions tracked through the agency's attribution software. This include direct sales, lead conversions, and confirmed bookings initiated by campaign activity.

Calculation & Attribution

Revenue is attributed strictly within each 30-day billing period based on verified campaign data. All conversions occurring during this window are tallied to determine the final payout amount for the respective invoice cycle.

Close Window Payouts

If a lead comes in during the 30 days but buys later, you still get paid if they close within 30 to 90 days after the campaign. Otherwise they could delay sales to avoid paying you.

Close Window Policy

The agency’s performance payout model is designed to ensure direct alignment between marketing efforts and revenue growth. Revenue generated from leads, sales, calls, bookings, or customers attributed to campaigns managed by the agency during each 30-day billing period forms the basis of the performance payout calculation.

To maintain fairness in attribution, a 30 to 90-day close window is strictly enforced. If a lead comes in during the 30 days but buys later, you still get paid if they close within 30 to 90 days after the campaign. Otherwise they could delay sales to avoid paying you. This structure protects the agency’s work and provides clients with a clear, performance-based framework for sustained growth.

Agreement & Performance Payout Terms

1. Performance-Based Revenue Definition
Revenue generated from leads, sales, calls, bookings, or customers attributed to campaigns managed by the agency during each 30-day billing period. This includes all trackable conversions originating from paid social, search, or organic channels optimized under this agreement.

2. Revenue Attribution & Billing
Revenue is attributed within each 30-day billing period based on the initial lead capture or customer engagement timestamp. Performance payouts are calculated as a percentage of the total attributed revenue defined above for the respective period.

3. 30–90 Day Close Window
If a lead comes in during the 30 days but buys later, you still get paid if they close within 30 to 90 days after the campaign. Otherwise they could delay sales to avoid paying you. This window ensures that the agency is fairly compensated for the long-term value and high-intent prospects generated through active management, preventing intentional delays in conversion finalization.

bottom of page